ABOUT THE PROGRAM OF STUDY
The Business Management program of studies will prepare you for a career in planning, organizing, directing and evaluating business functions essential to efficient and productive business operations. Career opportunities are available in every sector of the economy and require specific skills in organization, time management, customer service and communication. The business management and administration services industry, one of the highest paying industries, is projected to be one of the fastest growing through the year 2020. Nearly half of all jobs are in managerial and professional occupations, and nearly one-fourth of all workers are self-employed – you can be your own boss!
Introduction to Business and Marketing is an introductory course designed to give students an overview of the Business Management and Administration, Marketing, and Finance career clusters. The course helps students prepare for the growing complexities of the business world by examining basic principles of business, marketing, and finance in addition to exploring key aspects of leadership, ethical and social responsibilities, and careers. Students’ academic skills in communications, mathematics, and economics are reinforced with activities modeled in the context of business topics. Upon completion of this course, proficient students will be equipped with the foundational skills to succeed in any of the Business, Marketing, or Finance programs of study and will be prepared to make an informed decision regarding which pathways they would like to pursue in high school.
Business Communications is a course designed to develop students’ effective oral and electronic business communications skills. This course develops skills in multiple methods of communications, including social media, as well as electronic publishing, design, layout, composition, and video conferencing. Upon completion of this course, proficient students will be able to demonstrate successful styles and methods for professional business communications using the proper tools to deliver effective publications and presentations.
Business Management focuses on the development of the planning, organizing, leading, and controlling functions required for the production and delivery of goods and services. This applied knowledge course addresses the management role of utilizing the businesses’ resources of employees, equipment, and capital to achieve an organization’s goals. Students will participate in a continuing project throughout the course in which, individually or in teams, they will present recommendations to improve an existing business. Local business partnerships are encouraged to provide resources for faculty and students. Upon completion of this course, proficient students will be able to complete a full review of an existing business and offer recommendations for improvement as would a management consultant.
BUSINESS entrepreneurship Practicum
Business & Entrepreneurship Practicum is a capstone course intended to provide students with the opportunity to apply the skills and knowledge learned in previous Business and Marketing courses within a simulated startup environment or authentic business setting. The course is structured to allow students the creativity to develop, launch, and market original business ideas. It is ideal for students who wish to pursue careers as future business owners or entrepreneurs. Practicum activities can take place around student-led startups under the supervision of the instructor, or in collaboration with a local business incubator. The standards in this course can also be used to promote student participation in a work-based learning (WBL) experience through an internship or other off-campus arrangement. Upon completion of the practicum, proficient students will be prepared to further develop their business ideas into viable ventures, or continue their study at the postsecondary level.
Work-based learning (WBL) is a proactive approach to bridging the gap between high school and high-demand, high-skill careers in Tennessee. Students build on classroom-based instruction to develop employability skills that prepare them for success in postsecondary education and future careers. Through experiences like internships, apprenticeships, and paid work experience, juniors and seniors (16 years or older) may earn high school credit for capstone WBL experiences. WBL coordinators are educators who are trained and certified by the department to coordinate these WBL experiences for students.
DUAL CREDIT OPPORTUNITIES
Dual Credit is available for Computer Applications, Business Communications, Business Management, and Business & Entrepreneurship Practicum with Cleveland State Community College. Students that successfully complete Dual Credit courses will be awarded both college credit and high school graduation credit towards graduation requirements at both institutions.
Students will be provided the opportunity and the knowledge to obtain their Microsoft Office Specialist Certification.
The Business Management occupation group is projected to grow by 12% in Tennessee between 2014 and 2022. Job opportunities are strongest in areas of Shelby and Davidson Counties, around the metropolitan areas of Memphis and Nashville respectively, though there is strong potential for openings in other counties in the upper mid Cumberland area. Occupations from this program of studies with the greatest number of average annual openings include supervisors of office and administrative workers, business operations specialists, and management analysts.
Business Management Occupations with the Most Annual Average Openings in Tennessee (2014 – 2022)
|Occupation||Annual Average Openings||Total % Change|
|Supervisors of Office and Administrative Support Workers||1,200||19.50%|
|Business Operations Specialists||335||16.70%|
|Human Resources, Training, and Labor Relations Specialists||200||11.90%|
|Claims Adjusters, Examiners, and Investigators||160||11.90%|
|Business Managers of Artists, Performers, and Athletes||115||9.40%|
|Labor Relations Specialists||15||2.40%|
BUSINESS ADVISORY COMMITTEE
The Career and Technical Education Advisory Committees are made up of volunteers who agree to serve as advisors to one or more career and technical programs. Members include representatives from business, labor, community agencies, faculty, students and other members. The primary purpose of advisory committees is to provide direction and guidance for the specific career and technical area within the school to strengthen and enhance the success of CTE programs. By working closely with the business and labor communities, we continue to provide high quality workforce training and education to our students so they will succeed in today's job market.
The committees support and strengthen the partnership between business, labor, the community, and education. The committees make recommendations that will strengthen and help to expand the curriculum to improve the quality of program(s). Members provide valuable input in areas such as curriculum development, student recruitment and placement, staff development, equipment and software recommendations.